Intro
As we know Email lists are essential part of email marketing. We have discussed in detail about email lists, importance of email lists and how to build email lists. If you want to know more about email lists read our article on How to build an email list? We build email lists of subscribers to do email marketing for our business. If our email list is good than there are more chances of our email campaign to be successful. If we have a targeted email list than success of our email marketing campaign is guaranteed.
But there is a major difference between a standard email list and a targeted email list. As we have mention that you can get all the detail information on standard email list by reading our article which is mentioned above. In this Article we are going to discuss about Targeted email list. Let’s get started!
What is a targeted email list?
Targeted email list is an email list which is segmented to some specific criteria which includes detailed information of customer’s age, location, interests, occupation and preferences etc. Targeted email list helps you to target your email campaign which results in better outcome.
No matter how much quality your product has, if you not market it well, your product will not reach to right people and you won’t be able to sell it. Targeted email list helps you to market your product to the right people which can be your potential customers.
Direct mail lists are a great way to get your message out to people who are interested in what you have to offer. You can target specific demographics, geographic locations, interests, etc., and send them messages that they would be interested in receiving.
Benefits of Targeted Email List
- Targeted mail lists are not only useful for marketing purposes, but they can also help you build relationships with customers. If you know someone personally, chances are they will be more likely to respond to your direct email than if you were just sending out generic emails.
- Targeted email lists are cost-effective. Sending out mass emails can be expensive, especially if you’re trying to reach a lot of people at once. However, direct email lists are much cheaper to send.
- Targeted email lists are effective. People love getting free stuff! When you send out targeted email, you are giving away something valuable (discount etc.) for free. Your recipients will appreciate the gesture and may even want to buy from you later.
- Targeted email lists are targeted. You can choose to send your messages to people based on their location, age, gender, income level, hobbies, etc.
- Targeted email lists are customizable. You can customize your list to fit your business model. You can create different lists for different products, services, promotions, etc.
- Targeted email lists are proven. There are many studies showing that targeted email works. In fact, some companies use targeted email as their primary priority.
- Targeted email lists are reliable. Most people do not mind receiving unsolicited email, but they do mind receiving spam. That is why it’s best to use a reputable company to generate your list.
- Targeted email lists are flexible. You can change your list whenever you need to. You can add new members, remove old ones, and make changes to your list as necessary.
- Targeted email lists are secure. You can protect your list with a password and keep it safe from hackers.
- Targeted email lists are affordable. A quality list can be purchased for less than $100.
- Targeted email lists are fun. Who doesn’t enjoy receiving free gifts?
- Targeted mail lists are convenient. You can send your messages right from your computer. No printing, no envelopes, no stamps…just click “send” and you’re done.
- Targeted mail lists are scalable. You can scale your list as your business grows.
Types of Targeted Email Lists
New Comers Lists
New comers are the one who just shifted to the area you are targeting. They can be interested in local businesses, restaurants, hospitals, technicians and other professionals. You can target them related to all the services they are interested.
High Income Email Lists
You might have some products in your business which have a high price and every individual cannot afford them. High income lists consist of only those subscribers who have a very good income and can afford those products. You can target those expensive products to high income email list.
Business Email Lists
Business to business (B2B) email lists consists of companies’ data. This data includes business type, location, zip code, total revenue, total employees, NAICS code, years in business and other related information.
New Parents Email Lists
New parents email lists consists of parents whose babies just born or near to born. A new born always needs shopping like baby furniture, clothing, diapers, toys and other things. This list can be very helpful to those businesses which deals in baby shopping. If you send offers to new parents using this list, there are high chances they will purchase from you.
Current Customers Email Lists
This list has the details of the customers who have purchased anything from you in the past. You can send them follow up emails to inform them about discounts, special offers for them using this list. A follow up email certainly will create opportunities for you to sell something to your existing customers.
Pet Owner Email List
Pet owner email lists consists of details of the people who have different pets in their homes. Pet owners spends millions of dollars on their pets. There are many types of pet’s products for different pets. You can target pet owners to promote pet’s products using this list.
Home Owner Email Lists
Home owner email lists provide the business with the details of home owners. This list includes the information of home owner, purchase date, purchase amount etc. Home owner email list is great for the businesses providing home services.
Response Mailing List
Response mailing list has the details of customers who have responded to different offers from different companies. They can also respond to future offers as well that is why this list can be useful.
Renter Email List
People living on rent are listed in this rental email list. Real states businesses can target these people. Rental email list are useful for the financial institutions which provides homes on loans.
Massmailservers (MMS) Targeted Email Service for You
As you have read that targeted email lists are very useful in many ways and are necessary for a business’s email marketing. But it can be difficult to create a perfect targeted email list. This is where you need experts to help you and here at MMS you will find a team of experts to help you in targeted email list creation.
We have a very skilled and experienced team of experts to work with you. You will be able to nail down the targeted email list with the help of our experts. We will create, design and send the target emails on your behalf.
You can create email list and start email marketing with Massmailservers. Just give us a Hi! And our support staff will be there to help you get started.